by Kobie Marketing | Jul 25, 2012 | Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy, Retail Archive
Lines are becoming blurred between marketing channels and media in a way that has a huge impact on how customer’s want to experience your brand. Omnichannel Loyalty (OCL) is the key to bringing this all together. Omnichannel loyalty (OCL) is a customer-centric...
by Kobie Marketing | Feb 2, 2012 | Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy
Social Media exploded into Loyalty Marketing with an unparalleled force, equipping companies with the tools and knowledge needed to build deeper relationships with their customers. Still, even with an arsenal of hundreds of thousands of “Likes,” “Followers,” and...