Kobie designs and develops solutions to drive customer loyalty.
Loyalty in the Age of the Connected Consumer
Our research report reveals key differences across generational preferences for loyalty programs and illuminates the factors that appeal to today’s connected consumer.
Transform Your Enterprise for Marketing Success
A Marketing and IT partnership can lead to transformative projects, but sometimes, there can be tension between the two groups within a brand. Both departments need to collaborate effectively to achieve high-quality business outcomes.
IN THE NEWS
Whose App Is It Anyway?
Kobie shares insights with CMSWire around brand apps.
KOBIE REVIEW MAGAZINE
Non-Traditional Loyalty Programs
Today more than ever, it is important for brands to move beyond the cookie cutter loyalty program to find new ways to engage their consumers. We’ve compiled our thought leadership on how to create and maintain emotional connections between brands and consumers through non-traditional loyalty programs.