Kobie designs and develops solutions to drive customer loyalty.
Loyalty in the Age of the Connected Consumer
Our research report reveals key differences across generational preferences for loyalty programs and illuminates the factors that appeal to today’s connected consumer.
VIPs: Definition, Recognition And Appreciation
Before you can begin a VIP appreciation campaign, you first have to know how to define what a VIP is. That can vary by industry and brand depending on company goals and marketing initiatives. It’s a huge decision with a lot of moving parts – what factors should you consider?
IN THE NEWS
Kobie Recognized on Inc. 5000 List of Fastest-Growing Companies
KOBIE REVIEW MAGAZINE
Non-Traditional Loyalty Programs
Companies are constantly finding new ways to revolutionize their rewards programs, and for good reason. Today more than ever, it is important for brands to move beyond the cookie cutter loyalty program to find new and innovative ways to engage their consumers. We’ve compiled our best thought leadership to share how to create and maintain experiential and emotional connections between brands and their consumers through the use of non-traditional loyalty programs.