Cultural and market leaders

A culture that attracts the best and brightest in loyalty.

Four decades of loyalty

At Kobie, we help brands grow enterprise value through loyalty. For nearly 40 years, we’ve designed, optimized, and powered programs for the world’s most iconic brands – with a global footprint that reaches virtually every kind of consumer, everywhere. We help brands capture and use high-fidelity data, apply our strategic expertise, and leverage AI-powered technology to create loyalty solutions that deliver personalization at scale and in real time.

At every level of the organization, we’re passionate about loyalty. We’re data fanatics, strategists, technologists, and at our core, we’re people people. Our expertise and award-winning culture set us apart.

Expertise that adapts, technology that scales

Whether we’re building new or evolving a long-standing program, our offering is flexible, giving you what you need, when you need it.

Our approach combines composable technology and expert services, built to work seamlessly together and integrate seamlessly with your existing stack.

Launching a new program? We’ll build it.

Looking to optimize what’s already in place? We’ll elevate it.

Aiming for personalization at scale? Our AI-powered technology will deliver it.

Unsure where to begin? We’ll meet you there.

The ONLY Forrester Leader in both Loyalty Technology and Services

We are proud to be the only provider recognized as a Leader in both the Forrester Wave™: Loyalty Technology Solutions, Q1 2023 and the Forrester Wave™: Loyalty Services, Q2 2024 reports.

In its evaluation, Forrester noted “with a full suite of technical and strategic services, Kobie offers some of the strongest services support in this evaluation.”

Kobie LaunchPad 2026

Kobie LaunchPad 2026 is a university AI hackathon open to engineering, computer science, and data science students across India, running from May through July 2026. Teams of 2–3 students compete across Machine Learning, Generative AI, and Cloud Engineering tracks for a chance to get mentored by expert Kobians, win cash prizes, and a chance at a real internship offer at Kobie. The Grand Finale takes place in Kobie’s new Bengaluru office, where finalists present live to Kobie’s Executive Leadership Team.

The people behind the programs

Meet some of the leading minds in loyalty

Executive Team

Senior Leadership Team

The thought leadership fueling the industry

We have the best thought leaders and most experienced loyalty experts in the industry. We are constantly learning, evolving, and advancing the loyalty industry with fresh ideas, new perspectives, and strategies that elevate our loyalty approach every day.

In a world where AI puts knowledge at everybody’s fingertips, it’s loyalty specialists paired with high fidelity data that win. Specialization will fuel the next frontier of personalization, customer engagement, and loyalty.

See how our thinking comes to life in relevant, data-backed insights spanning the most pressing loyalty challenges, actionable strategies, and ultimately, the principles behind lasting brand affinity.