Marketers in financial services need to treat loyalty strategies as growth drivers versus competitive me-too offerings in order to win in the market. And, while cash back programs continue to dominate the space, they don’t typically drive increases in post redemption spend, nor do they provide enough long–term increase in transactions to reliably deliver incremental ROI. 

Partnerships need to extend your brand further into the lives of your customers. You need to leverage your loyalty data to inform acquisition incentives for new acquisition audience. Kobie can help.  No matter what your growth goals are – capturing market share, increasing revenue or profitability, or activating your customer base – Kobie can develop, deliver and measure those results.