by Kobie Marketing | Jul 22, 2013 | Travel & Hospitality archive
For the past 23 years, business scholars at Wichita State and Purdue universities have been analyzing the performance of US airlines based on metrics such as percentage of on-time arrivals, mishandled bags and consumer complaints about overselling, reservation issues...
by Kobie Marketing | May 28, 2013 | Travel & Hospitality archive
Little by little, brands are realizing the importance of business-focused loyalty programs, and a new airline initiative proves that point: United’s MileagePlus Small Business Network is the first US B2B Travel Loyalty program of its kind. The MileagePlus Small...
by Kobie Marketing | Apr 3, 2013 | Travel & Hospitality archive
Your favorite hotel might look the same on the outside, but chances are the technology behind those walls, used to improve and augment the customer experience, is radically changing. Just a few short years ago, wedding mobile to guests’ hotel stays meant mobile...
by Kobie Marketing | Mar 19, 2013 | Travel & Hospitality archive
So, what’s happening on the SoLoMo – the convergence of social media, proximity advertising and smartphone technology – scene these days? Plenty. Like retailers, travel and hospitality brands are no strangers to attracting and retaining customers in innovative ways....