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by Kobie Marketing | Oct 25, 2013 | Customer Experience & Engagement, Financial Services
A longtime partner to major financial services brands, Kobie Marketing has always had a strong position on banks’ need to improve their quality of program engagement. Today’s hyper-connected consumers want a seamless omnichannel experience offering more than...by Kobie Marketing | Nov 10, 2011 | Customer Experience & Engagement, Financial Services, Loyalty Marketing
Creating customer loyalty through stellar customer experience is challenging enough without taking a first step in the wrong direction. All things being equal, improving on an acceptable but bland or unexciting customer experience should yield positive results....