by Kobie Marketing | Dec 28, 2012 | Customer Experience & Engagement, Loyalty Strategy
Very often technological innovations build off what follows and aren’t fully appreciated until after the fact. Sometimes they seem totally unrelated. Perhaps one day we’ll look back and say that mobile and the floodtide of consumer metrics gathered from these...
by Kobie Marketing | Dec 18, 2012 | Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy, Retail Archive
Mobile Marketing Daily and Mobile Commerce Daily, two publications dedicated to the insights and inside-industry commentary of all things mobile recently featured two great articles by Kobie’s President, Michael Hemsey. Both explore how ever-evolving technology for...
by Kobie Marketing | Sep 11, 2012 | Telecommunications Archive
Assuming the International Space Station isn’t your home and Mars a world you’ve only “visited” via rover, chances are you’ve witnessed a rapid proliferation in the growth and expansion of loyalty programs. Almost every in-person transaction today, it seems, is...