by Rachel Podos | Sep 19, 2023 | Blog, Loyalty TECH, Trends
Yearly health checks are recommended by health professionals to help everyone keep tabs on our health and wellness goals. In fact, those regular checks are generally connected to lower insurance and healthcare costs because they tend to notice the early warning signs...
by Bram Hechtkopf | Oct 31, 2011 | Loyalty Marketing, Loyalty Strategy
In my post yesterday about Southwest Airlines, I made a fleeting reference to the American Customer Satisfaction Index (ACSI). Customer Sat has been a core measurement tool used by companies across the Fortune 500 as an indicator of general health and well-being of...
by Kobie Marketing | Oct 14, 2011 | Entertainment Archive, Loyalty Marketing
As an industry, we can all agree that whether fee-based or free, loyalty programs are a win-win for both the consumer and the business. Program members reap benefits in return for their patronage. Program sponsors get to keep customers and earn a greater share of...