by Rachel Podos | Nov 27, 2023 | Blog, Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy, Trends
Effectively implementing gamification as a strategy for your brand is like putting a giant flywheel in motion. Imagine a big wheel that starts off slowly, but with every push, it gains momentum and becomes unstoppable. This is similar to how a brand can utilize... 
by Rachel Podos | Nov 2, 2023 | Blog, Home, Loyalty Strategy, Trends
Customer engagement is at the heart of successful loyalty programs. In today’s competitive landscape, brands are constantly seeking innovative ways to engage and captivate their customers to build long-lasting relationships. One such strategy that has gained... 
by Kobie Marketing | Nov 12, 2013 | Loyalty Marketing, Loyalty Strategy, Travel & Hospitality, Travel & Hospitality archive
Travel and hospitality are two industries I consider to be joined at the hip. Each sector both supports and builds on the successes of the other. Considering their symbiotic relationship, it’s not surprising these industries helped pioneer the first modern... by David Andreadakis | Oct 22, 2013 | Loyalty Marketing, Loyalty Strategy, Retail Archive
The latest loyalty program data show a customer-engagement drop – despite expanding retail loyalty program membership – so evaluating the strength of your program has never been more urgent. It’s imperative to review poor performance indicators and take action to... by Kobie Marketing | Aug 22, 2013 | Customer Experience & Engagement, Loyalty Marketing
Christmas in July is over and the Back-to-School season is in full swing. For retailers, that means the countdown to this year’s holiday retail season has already begun. While planning for the holidays may seem a bit premature when it’s still a blistering 80-plus...
