by Kobie Marketing | Aug 8, 2016 | Entertainment Archive
Pokémon Go became a social phenomenon overnight. Marketers took notes, while the Pokémon brand delivered on its promise of “got to catch them all”. People took to the streets and embraced innovation, even while sometimes not looking where they were going....
by Kobie Marketing | Jul 13, 2012 | Loyalty Strategy, Restaurant & Dining
As we continue to spread our omnichannel loyalty perspective—see our May whitepaper on the subject—it’s important to highlight its tenets on specific industry verticals. Today’s we’ll examine restaurants. If “the customer is always right,” as the expression goes, then...