by Rachel Podos | Sep 13, 2023 | Blog, Trends
Kobie recently weighed in with Loyalty 360 on the topic of data privacy regulations. As governments enact new data privacy laws and set forth regulations to protect consumers, some brands remain unprepared to meet the new requirements — unsure of what they must do to...
by Rachel Podos | Oct 12, 2022 | Blog, Trends
Did you know that the average American consumer is willing to sell their personal data for approximately $1400? In some cases, their data might be worth substantially more than this. The key factor to consider, though, is how you can get them to voluntarily give you...
by Kobie Marketing | Jul 2, 2013 | Restaurant & Dining
Imagine a future where, as the operator of a quick-service restaurant, you could rapidly adjust menu offerings based on information gathered about drive-thru customers such as car make and model, number of passengers, items ordered or decision times. While this...
