by Katie Showalter | Dec 4, 2023 | Blog, Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy, Retail, Services, Technology, Trends
The holiday season is a crucial time for brands to maximize customer loyalty and drive repeat purchases. With the right strategies in place, brands can capitalize on the shopping frenzy and create lasting connections with their customers beyond the holiday season....
by Katie Showalter | Nov 14, 2023 | Blog, Customer Experience & Engagement, Loyalty Marketing, Retail, Trends
Kobie recently weighed in with Loyalty360 on the topic of retaining customer loyalty through the holiday season and beyond. Holiday promotions have traditionally been seen as a means to boost seasonal sales. However, forward-thinking marketing and loyalty teams...
by Kobie Marketing | Dec 20, 2013 | Loyalty Marketing, Telecommunications Archive
According to academics at the University of Scranton, about 45% of Americans make New Year’s resolutions, yet only 8% actually achieve what they set out to accomplish. Most fail within less than a month. Reasons for our collective failure are many. But some of the...
by Kobie Marketing | Nov 22, 2013 | Customer Experience & Engagement, Loyalty Strategy
Before the advent of mega-malls and big box retailers, consumers shopped at local businesses that were fixtures in their communities. In the U.S., these communities were found on ‘Main Street’ and in the UK, ‘The High Street.’ Customers felt like they were part of a...
by Kobie Marketing | Nov 15, 2013 | Grocery
Grocery loyalty is evolving. True loyalty in the space is about more than offering discounts and promotional offers. The real key to driving loyalty in this grocery vertical lies in understanding and managing the full customer shopping experience. For decades, the...