Can Augmented Reality Augment Loyalty?

In an age where technology changes by the minute, it’s no wonder our opinions on that technology seem nearly as fickle. Take augmented reality, for instance. It wasn’t long ago (late 2010, 2011) that naysayers were calling it “gimmicky” and not ready for primetime....

Apple Retail vs. Online Shopping

On November 5, 2012 Apple announced it had sold three million iPads in an astonishing three days since the launch of its new iPad mini and fourth-generation iPad tablet.  Another breathtaking record for a company that just announced quarterly revenue of $36 billion...