ST. PETERSBURG, FL – April 30, 2025 – Kobie, a global leader in loyalty marketing, proudly marks its 35th anniversary this month. Since its founding in 1990, the company has remained privately held, experiencing exponential growth and maintaining a steadfast commitment to delivering best-in-class loyalty solutions.
As part of its milestone celebration, Kobie donated $35,000 to its long-standing charity partner, the St. Petersburg Free Clinic (SPFC), continuing a legacy of giving back to the community that has been a part of the company culture since inception. With a passion for philanthropy, Kobie founders Jared and Bonnie Hechtkopf have supported the SPFC’s mission of providing health equity to those in need, opening a 14,000-sf food bank in honor Jared’s life in 2016.
Over the decades, Kobie has achieved numerous milestones, including being named a Top Workplace in the U.S. and a Top Remote Workplace in recent years. These honors underscore the company’s dedication to cultivating a high-performing, inclusive culture that attracts top talent from across the globe.
In 2010, Kobie was first recognized by Forrester, a leading global research and advisory firm known for evaluating business and technology leaders, for excellence in customer experience (CX). Since then, Kobie has become the only loyalty vendor to simultaneously hold Leader status in both Loyalty Technology and Loyalty Services in Forrester’s 2024 reports—an unprecedented achievement that cements Kobie’s leadership position in the loyalty space.
Further demonstrating its commitment to operational excellence, Kobie’s Call Center, established in 2016, has earned multiple Stevie® Awards for Best in Customer Service.
Kobie clients range from brands in travel & hospitality, retail, financial services, telecom, quick-serve restaurants, and more. Reflecting on the journey, Kobie’s CEO, Bram Hechtkopf, shared:
“Thirty-five years ago, we started Kobie with a vision to transform how brands build relationships with their customers. Today, we stand as a global loyalty leader thanks to the dedication of our people, the trust of our clients, and the strength of our partnerships. As we look to the future, we’re more energized than ever to continue pushing boundaries in customer experience and loyalty innovation.”
For more information about Kobie and its loyalty services, visit www.kobie.com.
