by Rachel Podos | Jan 10, 2024 | Blog, Culture, Loyalty TECH
The Wise Marketer’s Women in Loyalty™ series kicked off 2024 by meeting Rachel Bicking, Kobie’s EVP, Innovation. Rachel brings a wealth of experience to Kobie, incubating new products and services by harnessing data-driven strategies to drive customer...
by Rachel Podos | Dec 22, 2023 | Blog, Customer Experience & Engagement, Loyalty Marketing, Loyalty Strategy, Services, Strategy, Trends
As the retail landscape continues to evolve, the importance of customer engagement has never been more critical. In an increasingly competitive market, businesses must strive not only to attract but also to retain their customers. This is where the power of customer...
by Rachel Podos | Oct 11, 2023 | Blog, Loyalty TECH, Trends
Kobie recently weighed in with Loyalty360 on the topic of how digital engagement is impacting customer loyalty. Leveraging digital channels to meaningfully engage customers has become critical for brands to thrive. Interacting in “the digital space” allows brands to...
by Rachel Podos | Sep 19, 2023 | Blog, Loyalty TECH, Trends
Yearly health checks are recommended by health professionals to help everyone keep tabs on our health and wellness goals. In fact, those regular checks are generally connected to lower insurance and healthcare costs because they tend to notice the early warning signs...
by Rachel Podos | Sep 13, 2023 | Blog, Trends
Kobie recently weighed in with Loyalty 360 on the topic of data privacy regulations. As governments enact new data privacy laws and set forth regulations to protect consumers, some brands remain unprepared to meet the new requirements — unsure of what they must do to...