by Rachel Podos | Mar 18, 2026 | AI, Blog, Innovation
Innovation in loyalty has always required two essentials: deep expertise and a relentless belief in what is possible. At Kobie, we have spent more than 35 years building the industry’s most trusted loyalty technology and strategic services. During Women’s History...
by Rachel Podos | Feb 4, 2026 | AI, Blog, Home, Innovation
The challenge: Kobie’s Customer Care (KCC) team set out to answer a tough question: Can AI help elevate the quality of customer service without losing the human touch, especially in highly regulated environments? The KCC operates in a context where precision...
by Rachel Podos | Oct 8, 2025 | Blog, Home, Loyalty Strategy, Retail, Trends
This piece builds on our 2025 Holiday Loyalty Guide, where we outlined the broad trends shaping the season. The guide sets the stage; now we’re moving into a series of focused updates that dig into the signals emerging in real time. Think of these as short, practical...
by Rachel Podos | Oct 8, 2025 | Blog, Data Products, Home
In a recent Forbes CMO Network article, Kobie’s Chief Customer Officer Wendy Culpepper shared a bold vision for the future of loyalty—and it’s one that reflects Kobie’s unique position at the intersection of customer experience, data strategy, and emotional...
by Rachel Podos | Jun 9, 2025 | Blog, Home, Loyalty Strategy, Research, Services, Trends
Each year, Kobie’s consumer research aims to answer the burning questions loyalty marketers face. What do my members want out of their loyalty program? Are we building purely transactional, or deeper emotional relationships? Is my brand maximizing loyalty investments...